360-Degree Approach to Practice Marketing and Digitization: Agency Cooperation Creates New Offering for Medical Practices, Clinics, and Healthcare Businesses
The communications agency Medienstürmer and the practice marketing specialist ROSE Medical Marketing announce the launch of their collaboration. The goal of the joint venture is to combine the service portfolios of both agencies and create a new marketing approach for medical practices, clinics, and healthcare businesses that unites all dimensions of contemporary practice communication in one offering.
The resulting industry-unique service package, named "Medical360", ranges from consulting and implementing digitalization measures to creating a professional brand presence, as well as communication, PR, and social media. All measures are practically executed from a single source: This ensures strategic integration at all times, guaranteeing optimal utilization of the advertising budget. A special focus is also placed on addressing industry-specific target groups such as patients, referrers, and public institutions.
Interested parties can find all relevant information at https://medienstuermer.de/medical-marketing or https://www.rose-medical-marketing.de or can schedule a free initial consultation at medical@medienstuermer.de.
More Digitalization for Practices, Clinics, and Healthcare Businesses
The joint venture of the two agencies is the result of previous collaboration on various projects for clinics and medical practices and the realization that the current offerings in the healthcare market are insufficient to achieve contemporary communication expected by patients, referrers, and potential employees. This includes modern challenges such as the digitalization of internal and external communication streams (e.g., online appointment scheduling), brand development, and the effective use of communication channels like the company's own website and social media platforms, among others.
"We have come together to turn doctors into communicators," comments Susanne Rose, founder and CEO of ROSE Medical Marketing, on the launch of Medical360. "The still very traditional medical industry is just beginning a transformation in terms of communication and marketing that will encompass the entire market. The increasing consolidation of medical practices and clinics will fundamentally increase competition, forcing smaller private practices to professionalize their external appearance and actively embrace digitalization now."
Specifically, Medical360 consolidates all relevant aspects of digitalization, marketing, and communication. All services are tailored to the specific situation in an individual assessment workshop and implemented as part of a price-transparent, long-term strategy. Services include corporate identity, online marketing, reputation management, referrer communication, practice digitalization, and personnel marketing.
All services and sub-services can be found at https://medienstuermer.de/medical-marketing/ and at https://www.rose-medical-marketing.de.
